Coca-Cola + Shirts = Officialness
As the President of the International Federation of Snowball Throwing, it’s fairly obvious that I love throwing snowballs. As fans of the IFST, I assume that you love snowball throwing. Do you know who else loves throwing snowballs? The Coca-Cola Company – booyah!
First they created a commercial featuring snowballs. I mean who doesn’t want to run outside and play in the snow after watching it? Next, they created an online game so everyone can participate in the thrill of a snowball fight. Both are amazing things, but I’ve got even bigger news. I’ve got news that is taking us one step closer towards official officialness. Coca-Cola is 100 percent behind our mission and that means the IFST is playing in the big leagues. Snowball thowing is going to be the next big sport. I’m talking trading card big.
Why this works: Snow is awesome. The IFST is awesome. Coke is awesome. Everything about throwing snowballs is awesome and when something is that good you don’t just tell people about it. No, no. You wear it with pride.
Ladies and Gentlemen, as President of the International Federation of Snowball Throwing I officially present to you the official unveiling of the official IFST t-shirt. For the record, it’s officially awesome. Snowball Throwers Unite!
This guys needs to take that walk to Fashion Week. Not the best looking guy, but he sure knows how to work the runway…or should I say rooftop.